Our service range

Principles for content, form and communication:

Definition of system and system components

Naming
Brand architecture
Key themes and key images
Guidelines for direction and training

Direction and execution tools
Design guidelines
Internal and external trainings
Coaching and supervision
Basic corporate design elements

Branding system
Logos
Color programs
Materializing
Type
Typography
Design system
Implementation program

Business papers
Print concepts
Annual reports
Self representations
Periodicals and publications
Personnel advertisements
External labeling
Internal labeling
Vehicular labeling
AV media
Internet appearances
Packing programs
Exhibitions
System design from CI Programm provides:

Brand value
Guidelines for development
Congruence and synergies
Style and attractiveness
Sensible handling of resources